A seaside dairy farm at Pendarves is being converted to an orchard.
The conversion is the first commercial planting of a new apple variety in Canterbury backed by superannuation funds.
New Zealand fruit and vegetable giant T&G launched its Joli brand in 2023, following Envy and Jazz varieties.
Initially, 125ha on the dairy farm will be planted in spring, representing Canterbury’s first commercial planting of the new variety following trials.
T&G has entered into an agreement with the New Zealand Superannuation Fund, through its rural investment manager FarmRight.
The company is licensing the growing of its Joli apple brand to FarmRight, which will be responsible for planting and growing the 125ha.
The farm site has not been publicly released until now.

The Ashburton Courier confirmed with FarmRight this week the Joli project was being undertaken at the Pendarves location.
Signage at the gate informs the project is FarmRight, NZSuperFund Rural Land Ltd, and Torea Orchards.
Infrastructure development is under way at the site.
FarmRight is also advertising on Seek for permanent and fixed term staff for the orchard.
Meanwhile, T&G Apples chief operating officer Shane Kingston recently told Allied Press one of the company’s business goals was to have diversified growing.
Local conditions suited the introduction of an apple orchard in Canterbury, he said.
‘‘We had already planted in Hawke’s Bay with 55ha and when we were looking for conditions for Joli to be successful Canterbury came up really strongly when we think about climatic conditions, availability of water, soil types and land available for such a venture. So it made really good sense to diversify to Canterbury.’’
He said FarmRight’s development would start with the orchard infrastructure and carry through to the start of tree planting in spring.

Apples could be harvested after four or five years, but trees would take seven years before they started fruiting at a commercially viable crop level, he said.
‘‘It just shows the level of commitment from the NZ Super Fund, FarmRight and T&G for the region and the variety. In the context it’s a long-term play.’’
Kingston said the partners had evaluated the projected returns from their investment in the Joli orchard.
‘‘As you could imagine with the decision been made here, the Super Fund and FarmRight are in a number of primary industry sectors, dairy included, so they have got a very good understanding lens on returns per hectare and for them this is a good investment.’’
Kingston said the NZ Super Fund was investing in horticulture as a way to create wealth for New Zealanders as well as producing high quality food for global consumers with the support of FarmRight and T&G.